____Initial concept work
____Chosen concept
____On site build
Shore Projects
Creative direction on a lean retail solution "Pop Up Shop" for Shore Projects. Inspired by the British coast line, shabby beach huts and long board walks. The shop was installed in Westfield, London in November 2014. This stand just picked up the BCSC Opal Award in the category, Best Mall Retail 2015. Agency. Breed Communications Brand. Shore Projects Creative Director. Paul Boulding Spatial Design. Zowie Wyatt / Daisy Boulding